AMMAN –- The Council of Higher Education
(COHE) which is affiliated with the Ministry of Higher Education in Jordan has
approved the introduction of the first of its kind MBA in Digital Marketing at
Talal Abu-Ghazaleh University College for Innovation (TAGUCI), starting from
the first semester of the academic year 2022/2023, after completing the
practical and legal frameworks for its introduction.

TAGUCI Dean, Dr. Naser Al-Nsor,  has
announced that the introduction of the new MBA program comes in line with the
implementation of the strategic plan the University College pursues in
developing students’ professional, leadership and technological skills, which,
and at the same time, helps them to develop their professional thinking and
cultural awareness in order to keep pace with the recent developments.

He further affirmed that the new program
realizes the vision of HE Dr. Talal Abu-Ghazaleh, TAGUCI chairman of the Board
of Directors, based on his belief that learning in the field of creativity,
innovation and digital transformation is the only way to improve young peoples'
skills and capacities to become future business leaders, through the introduction
of qualitative programs that keep pace with the Age of Knowledge and its
requirements.

Dr. Al-Nsor added that introducing the new
specialized program, the first of its kind in Jordan, aims to provide the local
and international labor market with the required qualified personnel in this
field. He pointed out that launching such a new program was based on a research
scientific study involving the numbers of students and graduates at
universities, in addition to applications for employment at the Civil Service
Bureau. 

Moreover, Dr. Al-Nsor affirmed that the
University College unceasingly provides all types of academic and professional
support to students by offering them scholarships that reaches up to (75%), in
addition to the potential for new students to get field training at Talal
Abu-Ghazaleh Global (TAG.Global), paving the way for getting high in-demand
professional certificates.

It is worth mentioning that Talal
Abu-Ghazaleh University College for Innovation (TAGUCI) is an independent
educational institution accredited by the Ministry of Higher Education and the
Accreditation and Quality Assurance Commission for Higher Education
Institutions. It received the membership of the Association to Advance
Collegiate Schools of Business (AACSB), and the Foundation for International
Business Administration Accreditation (FIBAA).